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AUTHOR Messaris, Paul.
TITLE Visual persuasion : the role of images in advertising.
IMPRINT Thousand Oaks, Calif. : Sage Publications, c1997.
DESCRIPTION xxii, 297 p. : ill.
NOTE Includes bibliographical references and index.
SUBJECT Advertising -- Psychological aspects.
SUBJECT Commercial art.
SUBJECT Visual Comminication.
ISBN 0803972466.

Location Call Number Status
English Book 659.1042 MES Available

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