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659.1042 JHA
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659.1042 JHA
The codes of advertising : fetishism and the political economy of meaning in the consumer society.
1990
659.1042 JHA.
廣告的符碼 = The codes of advertising : fetishism and the political economy of meaning in the consumer society.
1992
659.1042 JHA.
659.1042 LEI
Social communication in advertising : persons, products and images of well-being.
1997
659.1042 LEI.
659.1042 MES
Visual persuasion : the role of images in advertising.
1997
659.1042 MES.
659.1042 NAV
Buy this book : studies in advertising and consumption.
1997
659.1042 NAV.
659.1042 WON
Construction of ideal childhood : reading and decoding television advertisements directed at children in Hong Kong.
1997]
659.1042 WON.
659.10973 BON
Under the radar : talking to today's cynical consumer.
1998
659.10973 BON.
659.111 STE
廣告的眞實與謊言 = Truth, lies and advertising : the art of account planning.
2002
659.111 STE.
659.143 SAV
The sponsored life : ads, TV, and American culture.
1994
659.143 SAV.
659.2 CEP
Public relations practices.
1990
659.2 CEP.
659.2 HEA
有問必答 : 面對傳媒要訣.
2002
659.2 HEA.